The Unseen value of Project Managers in driving revenue

Have you ever thought about how Project Managers boost a company’s revenue beyond just getting things done? Even though their efforts aren’t listed on financial statements, their influence runs deep.

You ask How?

Let’s get right into it. Some key questions to think upon are:

  • What non-monetary values do Project Managers add that may not have a direct impact on profit?
  • Why is the value that Project Managers add not directly visible in profit statements?

 

Let’s start with What values:

  • Strategic Alignment — Align Projects with business goals from resource and revenue perspective
  • Risk Management — Key factor managed by Project Manager
  • Resource Optimisation — Considering Business revenue in mind — putting the right skillsets and resources in place
  • Change Management — Effectively navigating change management which can lead to long term profit for the business
  • Compliances and Governance — By following standard practices
  • Project Success Rate — The term speaks for itself
  • Stakeholder Management — From developing good relations to maintaining it and turning it into long term business relations.
  • Process Improvement — Always looking at scope of improvement and executing it.

 

You might think, “Can you quantify each factor mentioned above?” If yes, how accurate that would be?

As Business or a Project is not managed by one person — It’s a team effort — that’s what essentially Project Manager does right? — Managing team, client and business.

Food for thought.

 

Let’s focus on Why now:

Why is the value that Project Managers add not directly visible in profit statements?

  • Indirect Impact — The effects of effective project management are felt across operational efficiencies rather than as direct revenue figures.
  • Long-term gains — Their contributions often translate into sustainable growth and enhanced client satisfaction, which are not immediately quantifiable in profit terms.
  • Time Lag — Benefits from effective project management, such as improved processes or enhanced reputation, often materialize over time rather than immediately impacting financial statements.
  • Intangible benefits — Contributions like improved team morale, knowledge transfer, and organizational learning aren’t easily quantifiable in monetary terms.
  • Output vs Outcome — Financial statements tend to highlight outputs (e.g., revenue generated) rather than outcomes (e.g., sustainable growth facilitated by project success)
  • Strategic investment — Investments in project management capabilities may not yield immediate financial returns but contribute to long-term competitiveness and resilience.

 

After reading answers of what and why? — What are your two cents?

Have you ever found yourself in a position where you needed to demonstrate how your role as a Project Manager contributes to revenue generation?